PeSA Super Early Bird tickets are ON SALE NOW!

Super Early Bird tickets

are ON SALE for only $375! This limited offer is only available for the first 200 tickets*

*This offer is only available until 30 November unless sold out before - so be quick! Register here

In 2012 we had over 600 delegates, 70 speakers, 31 exhibitors and three networking events! 2013 will be bigger again. Hold the date and if you haven't been along before, make sure you register for PeSA updates to keep in touch.

What's different about PeSA Internet Conference?
The PeSA Internet Conference is an established event with a six year history. Unlike other conferences, PeSA is focused on practicality; the HOW to sell online, not the THEORY of selling online.
PeSA is made up of experienced online sellers, ensuring that all Conference content is highly relevant to those in the business of online retailing. PeSA is the leading conference for small to large sized online sellers.

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Today in the mainstream media it has been announced the Facebook pages created by brands will be treated as ads – increasing scrutiny over posts from users following the brands that they ‘like’. The Australian and The Age both suggesting today that the Australian Advertising Standards Bureau (ASB) are poised to release a report slamming some brands on Facebook – with suggestions that Carlton and United Breweries flagship brand Victoria Bitter (VB) will be singled out for criticism. The ASB presenting to media that comments left on a brands page are to be deemed as advertising – despite the brand not actually writing the comment; hence attracting analysis similar to that of a TV and Radio commercial.


Social media is a particularly tricky and much needed modern form of engagement desired by brands in an effort to increase brand loyalty, as well as giving advertisers access to vital information about its customers. Recently we...

Reach Foundation Heroes day

By Jan-Marie Henry,

Phil & myself were recently invited to a Reach Foundations Heroes day.

I remember watching a particular video last year when Jim Stynes spoke about the program & the teenagers they help & I had rather hesitant visions of myself blindfolded & swinging through the bush on a flying fox
or perhaps being harnessed to a telegraph pole & being encouraged by those below to jump off

When we arrived at the bus I asked the question again & was told it would be an adventure & I would probably need tissues!

We proceeded to get to know each other on the trip there & told the person next to us stories of dysfunctional, non communicating childhoods & heard stories of philandering fathers & parents losing their money.
I could relate to the stress of that & to the difficulty of listening to parents argue over money.

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Huge congratulations to Jeremy from www.WatchandGrow.com.au, the winner of Frooition’s FREE advanced eBay Design competition draw hosted at PeSA 2012. The competition was very popular with over 100 different entries at their recent PeSA 2012 exhibition, with the eventual winner being drawn on Friday 1st of June. “I am so happy about winning this store. Words actually cannot explain. All I have wanted is to re-platform my current eBay store and listings. This prize is amazing!” - Jeremy Jeremy can look to enjoy all the benefits of a Frooition World Leading Design including: · 100% custom design · Increased visitor buyer confidence · Increased average order values · Intuitive navigation with easy product find · On average, a massive sales increase of up to 30%! And so much more... eBay Design And best of all, his design will be delivered in just a few short weeks! Check out their great eBay design services at ...

Ecommerce expert from US fashion brand Tommy Hilfiger to speak at PeSA Internet Conference.



Adding to an exciting line-up of exceptional online retail talent, the annual PeSA Internet Conference 2012 has secured US ecommerce specialist Jared Blank, of international fashion brand Tommy Hilfiger , as a keynote speaker.
Jared will be sharing (with the 600+ audience) his insights into the challenges and opportunities for fashion brands in the online space. This includes the experience of Tommy Hilfiger selling via leading marketplace eBay and sharing what he’s learned in the process of re-developing Tommy Hilfiger’s ecommerce platform.
“Jared will have true cutting-edge insight to offer our audience” says Phil Leahy from Internet Conference. “We have a lot of online talent in our Australian speakers, but it’s generally acknowledged the US online market is a few years ahead of Australia, which is why we always bring out several international speakers to...

Registrations pass 200 + only two days left for super early bird registration.

Registrations pass 200 + only two days left for super early bird registration.

With well over 200 people already registered, Internet Conference is on track to be the biggest yet. Our Super Earlybird rates end at midnight on WEDNESDAY, so if you've yet to book, make sure you do so immediately. If you have booked and paid for your ticket, but didn't register for a pre-conference workshop or the Gala Dinner, there is still time.

Pre-Conference Workshops: We are more than HALF full for the session on social persuasion with John Lawson and a third full for the session on SEO Essentials with Ash Nawalla. Learn more about these option workshops here.

Gala Dinner: Our guest speaker for the evening will be media expert and personality, Steve Price. You may have seen Steve on Tuesday nights on The Project, or know him for his extensive media management

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Tickets on sale now! Professional eBay & e-commerce Sellers Alliance (PeSA)

We're excited to announce that the 2012 PeSA Internet Conference is open for 'super' early-bird registrations. 2012 will be bigger than ever, with an additional HALF day of conference, a new networking event, a big exhibition and FIVE streams of content. All for the low super early bird rate of $395 if you book and pay before 28 February 2012.

What's different about PeSA Internet Conference?
Internet Conference is an established event with a six year history. Unlike other conferences, PeSA is focused on practicality; the HOW to sell online, not the THEORY of selling online.
PeSA is made up of experienced online sellers, ensuring that all Conference content is highly relevant to those in the business of online retailing. PeSA is the leading conference for small to large sized online sellers. [Learn more]

New Speakers

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My experience of lending money to following (updated)

Clinton (Clint) Gerbert: Principal David Naparstek: Principal Steven Mooney: Accountant Robert John Rushford: Lawyer 29/03/2007 Steven Mooney approached me to help his client out namely Clint (Clinton) Gerbert and David Naparstek with a short term loan. I told him the only money I had was our deposit money for a home; a sum of $23,000. I was offered good interest for this 30 day loan. I was assured by their lawyer Robert John Rushford about his clients: Clinton Gerbert and David Naparstek. “Clint and David are property developments who have tens of millions in property holdings and plenty of assets. This is a no brainer and you will have the money back before the 30th day.”* I asked the obvious question. I was informed by Robert John Rushford and Steven Mooney that it was a short term cash problem for Clinton Gerbert and David Naparstek. They had a need to scrape together enough cash so they could do this other dea

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Details HERE...